LIVING WORLD “COUNTRY LIFE”
Country Life: Drawing strength from rural seclusion and a natural, cheerful atmosphere
Away from the supposedly boring provinces, into the turbulent city life – that’s what many people aspired to for a long time. But this long-lived trend is currently undergoing a reversal: the often-cited “rural exodus” is wearing thin, as growing environmental and health awareness means that life in hectic urban centers is losing its appeal. With the Country Life trend living world, the power of rurality is moving into houses and apartments. People escape the city as often as possible and want to enjoy open spaces, social proximity and nature experiences. This is also reflected in corresponding activities: allotment gardens are planted in the urban environment, balconies, terraces and windowsills are cultivated green. The furnishings are characterized by modernity and rural simplicity, but above all by organic materials that bear witness to respect for the ecosystem. In furniture and accessories, wood and rough crafts in archaic shapes are found, as well as natural fibers and material mixes, linen, sisal, organic textiles and ceramics. The color scheme features greige, ocher, olive and gray, as well as accenting berry and citrus nuances. Rural motifs, such as plant drawings, also often serve as a template.